Location-Based Marketing Using Mobile Geofencing: Lessons Learned from a User-Centered Application Development Research
International Journal of Technology Marketing, 17(1), 1-29, (2022)
doi 10.1504/IJTMKT.2022.10047566 | Citations: 40
This is a post-peer-review, pre-copyedit version of an article published in the International Journal of Technology Marketing. The final authenticated version is available online at: https://doi.org/10.1504/IJTMKT.2022.10047566.
Loading pdf file, please wait...
Open in a new tabCite this paper
Garcia, M. B. (2022). Location-Based Marketing Using Mobile Geofencing: Lessons Learned from a User-Centered Application Development Research. International Journal of Technology Marketing, 17(1), 1-29. https://doi.org/10.1504/IJTMKT.2022.10047566
Garcia, Manuel B.. "Location-Based Marketing Using Mobile Geofencing: Lessons Learned from a User-Centered Application Development Research." International Journal of Technology Marketing, vol. 17, no. 1, 2022, pp. 1-29. https://doi.org/10.1504/IJTMKT.2022.10047566.
Garcia, Manuel B.. "Location-Based Marketing Using Mobile Geofencing: Lessons Learned from a User-Centered Application Development Research." International Journal of Technology Marketing 17, no. 1 (2022): 1-29. https://doi.org/10.1504/IJTMKT.2022.10047566.
Garcia, M. B. (2022) 'Location-Based Marketing Using Mobile Geofencing: Lessons Learned from a User-Centered Application Development Research', International Journal of Technology Marketing, 17(1), pp. 1-29. Inderscience. https://doi.org/10.1504/IJTMKT.2022.10047566
Garcia MB. Location-Based Marketing Using Mobile Geofencing: Lessons Learned from a User-Centered Application Development Research. International Journal of Technology Marketing. 2022;17(1):1-29. doi:10.1504/IJTMKT.2022.10047566.
SUBMITTED
May 08 2021
REVISED
Dec 13 2021
PUBLISHED
Nov 30 2022
LINK
https://doi.org/10.1504/IJTMKT.2022.10047566